Yakha iphephaamabhokisi etshokolethi osuku lwezithandani ipaki yezimboni yomkhiqizo enezindinganiso eziphakeme
Ekuseni ngomhlaka-29 kuNhlangulana, iHhovisi Lolwazi likaHulumeni Wesifunda saseYanzhou eJining libambe uchungechunge lwezihloko ezithi “Ukukhuthaza Intuthuko Esezingeni Eliphezulu Ngokwakhiwa Kwephrojekthi Enzima” (Iseshini 4) – Xinglongzhuang Street Paperikhekhe letshokolethi elihle kakhulu lebhokisi Ingqungquthela Yabezindaba Yepaki Yezimboni Yemikhiqizo ukwethula ukwakhiwa kanye nokuthuthukiswa kwephephaingxube yekhekhe lebhokisi letshokolethi engcono kakhuluisimo sepaki yezimboni zemikhiqizo bese uphendula imibuzo evela kwabezindaba.
Eminyakeni yamuva nje, ngokusekelwe ekuthuthukisweni kwesakhiwo kanye nokuthuthukiswa kweketanga lezimboni, isifunda esincane saseXinglongzhuang sithembele kwi-Sun Paper ukuqinisa, ukulungisa, ukwandisa, kanye nokwengeza iketanga, sihehe amabhizinisi okunyathelisa nokupakisha anenani eliphezulu, sakha “iphepha-iphepha elenziwe ngomshini elinongwengwezi Ukucubungula umkhiqizo – ukunyathelisa nokupakisha – iphephaubisi lwetshokolethi yebhokisi"uchungechunge lwezimboni, amazinga aphezulu okwakha ipaki yezimboni yemikhiqizo yephepha." Njengamanje, amaphepha ayi-16izipho zebhokisi leshokoledi imikhiqizo kanye namabhizinisi asekelayo asezinzile epaki yezimboni, futhi aheha ngokulandelana iJinye Technology kanye neDinghui Technology, ezimbili ezihamba phambili ekucutshungulweni kwemikhiqizo yephepha ezisekela amabhizinisi embonini efanayo.
Isifunda Esincane saseXinglongzhuang sihambisana nezidingo zenqubomgomo kanye namathuba emakethe, sikhuthaza ukuthuthukiswa kwephephaokubhaliselwe kwebhokisi leshokolediimikhiqizo, futhi isuka ekukhiqizeni kwezimboni iye emvelweni ehlanganisiwe "yemboni +". Umgwaqo usebenzisa "uhlelo lokusebenza lokukhiqiza oluhlakaniphile lwemboni + 5G" ukuthuthukisa izinga lokukhiqiza iphephaamabhokisi e-chocolate amaningiimikhiqizo, iqondisa ukutshalwa kwezimali kobuchwepheshe obusha, izinqubo ezintsha, kanye nemishini emisha, futhi ihlanganisa ukuthuthukiswa kobuchwepheshe be-5G ukwakha ipaki yokukhiqiza ehlakaniphile; yandisa "imboni +" kanye "nemboni + isiko", Yakha uhlobo lwebhizinisi; sebenzisa "imboni + ukuklama" ukulandela ukuthambekela kokuthuthukiswa komkhakha wemikhiqizo yephepha, uthuthukise izinga lokuklama, uthuthukise umklamo owenziwe ngokwezifisoamakhukhi ebhokisi lekhekhe letshokolethi, futhi uthuthukise ukunamathelana namakhasimende emakethe eyinhloko; sebenzisa “imboni + i-Inthanethi Yezinto” ukuthuthukisa izinga lokuthuthukiswa kwephephauswidi ofakwe ebhokisini letshokolethiI-inthanethi Yomkhiqizo Wezinto, Thuthukisa ukusebenza kahle kokukhiqiza kanye nezinga lokukhiqiza, futhi usebenzisane kahle nesakhiwo semakethe; sebenzisa "ukumaketha kwemboni + insizakalo" ukushintsha ipaki yokukhiqiza yokucubungula nokukhiqiza yendabuko ibe imodi yokumaketha kwemboni + insizakalo, futhi wakhe amamodeli amasha ezimboni njenge-B2B kanye ne-O2O; "Ukuphathwa Okuhlakaniphile" kusiza amapaki ukuphatha ngokuhlakanipha nokusebenza ngokuhlakanipha.
Isifunda Esincane saseXinglongzhuang sikhuthaza ukwakhiwa kohlelo lwezimboni, sigxile ekukhuliseni uhlelo lwemboni yemikhiqizo yephepha "1213", okungukuthi, imboni eyinhloko yokucubungula iphepha lokudla, ikhulisa izimboni ezimbili eziyinhloko zokuncintisana zokucubungula iphepha lasekhaya kanye nokucubungula iphepha okukhethekile; ukuthuthukisa ukuphrintaamabhokisi kashokoledi ngobuningiimboni esekelayo, umklamo wemfashini wephepha, ukuthuthwa kwemikhiqizo yephepha, kanye nezokuvakasha ngamasiko ephepha kuyizimboni ezintathu zesevisi ezinwetshiwe, futhi inhlangano yeketanga lezimboni iyathuthukiswa. Izindilinga ezintathu zezimboni zokukhiqiza okuyisisekelo, izinsizakalo eziyinhloko, kanye nezindawo ezisizayo zisetshenziselwa ukwakha uhlelo oluphelele lokusebenza kweketanga lezimboni "leketanga elilodwa kanye nezindilinga ezintathu".
Isikhathi sokuthunyelwe: Julayi-04-2023
