Izitayela eziyisikhombisa zomhlaba wonke zithinta imboni yokunyathelisa
Muva nje, inkampani enkulu yokunyathelisa i-Hewlett-Packard kanye nomagazini wezimboni i-“PrintWeek” bakhiphe umbiko ngokuhlanganyela ochaza umthelela wemikhuba yamanje yomphakathi embonini yokunyathelisa.Ibhokisi lephepha
Ukuphrinta kwedijithali kungahlangabezana nezidingo ezintsha zabathengi
Ngokufika kwesikhathi sedijithali, ikakhulukazi ngentuthuko kanye nentuthuko ye-inthanethi kanye nezinkundla zokuxhumana, ukuziphatha kwabathengi kanye nokulindelwe kuye kwashintsha kakhulu, abanikazi bemikhiqizo kuye kwadingeka bacabange kabusha amasu abo avamile, okuphoqa imikhiqizo ukuthi iqaphele ukusetshenziswa kwayo ngokucophelela. "Okuthandwa nokungathandwa" komfundi. Ukupakisha amaphepha
Ngokuthuthuka kobuchwepheshe bokunyathelisa ngedijithali, kulula ukuhlangabezana nezidingo zabathengi, futhi kungenzeka ukudala izinhlobo eziningi zemikhiqizo ongayikhetha ngaphandle komzamo. Ngenxa yamakhono esikhashana kanye nokuguquguquka, abanikazi bomkhiqizo bangakwazi ukuvumelanisa imikhiqizo namaqembu athile aqondiwe kanye nezitayela zemakethe.
Imodeli yendabuko yochungechunge lokuhlinzeka iyashintsha
Imodeli yendabuko yochungechunge lokuhlinzeka iyaguqulwa njengoba imboni idinga ukwenza lula, ukunciphisa izindleko kanye nokukhishwa kwekhabhoni kokukhiqizwa kwezimboni. Njengoba ukubaluleka kwabathengi abaku-inthanethi kubathengisi bendabuko kukhula, izintambo zokuhlinzeka ngamaphakheji zabathengi nazo ziyashintsha.Ibhokisi lephepha lesipho
Ukuze kuhlangatshezwane nezidingo nezifiso zabathengi, imboni yokunyathelisa idinga ikhambi elisebenza kahle ngokulinganayo. Ukukhiqizwa ngesikhathi esifanele kunikeza izixazululo kusukela ekukhiqizweni kokunyathelisa kuya ekusakazweni komkhiqizo wokugcina futhi kwenza kube lula ukugcina impahla ebonakalayo, okuvumela izinkampani ukuthi zinyathelise noma yini eziyidingayo, uma ziyidinga. Le ndlela entsha yokukhiqiza ayigcini nje ngokwenza kube lula umkhiqizo, kodwa futhi ixazulula inkinga yezindleko zokuthutha ezengeziwe nezingadingekile.Ibhokisi lesigqoko
Izinto eziphrintiwe ngedijithali zingafinyelela kubathengi ngesikhathi esifushane
Ijubane lempilo yanamuhla liyashesha kakhulu, ikakhulukazi ngokuthuthukiswa kwe-inthanethi, okulindelwe ngabathengi nakho kushintshile. Ngenxa yalokhu kuthuthukiswa, izinkampani kudingeka zilethe imikhiqizo yazo emakethe ngokushesha. Ibhokisi lezimbali
Inzuzo eyinhloko yokuphrinta kwedijithali yikhono lokunciphisa izikhathi zomjikelezo ngo-25.7%, kuyilapho kusasebenza izinhlelo zokusebenza zedatha eziguquguqukayo ngo-13.8%. Izikhathi zokushintsha okusheshayo emakethe yanamuhla bezingeke zenzeke ngaphandle kokuphrinta kwedijithali, lapho izikhathi zokuhola ziyizinsuku kunokuba amasonto.Ibhokisi lesipho sikaKhisimusi
Ukuphrinta okuyingqayizivele kwesipiliyoni samakhasimende esingasoze salibaleka
Ngenxa yamadivayisi edijithali kanye nokutholakala okusheshayo akulethayo, abathengi sebengabadali nabagxeki. Lawa “mandla” azoletha izidingo ezintsha zamakhasimende, njengezinsizakalo nemikhiqizo eyenzelwe wena. Isitika sephepha
Ucwaningo olusha lubonisa ukuthi abathengi abangu-50% banesifiso sokuthenga imikhiqizo eyenziwe ngokwezifiso futhi bazimisele ngisho nokukhokha imali eyengeziwe ngalolu hlobo lokwenza ngokwezifiso. Imikhankaso enjalo, ngokudala ukuxhumana komuntu siqu phakathi komkhiqizo nomthengi, ingakhuthaza ukubandakanyeka kwabathengi kanye nokuhlonza umkhiqizo.
Ukwanda kwesidingo sabathengi bezinto ezisezingeni eliphezulu
Isidingo sokusebenza kahle kakhulu, inani eliphezulu kanye namanani aphansi kuholele ekukhetheni okulinganiselwe kwemikhiqizo emakethe. Namuhla, abathengi bafuna ukuba nenani elikhulu lemikhiqizo esezingeni eliphezulu futhi bagweme ukufana. Isibonelo esihle ukuzalwa kabusha kwe-gin nezinye iziphuzo zobuciko eminyakeni embalwa edlule, ngamalebula amaningi amasha amancane asebenzisa amasu okunyathelisa akamuva futhi awabhale ngesimanje nangobuciko.Ikhadi lokubonga
Ukwenziwa kwe-premiumization akugcini nje ngokunikeza ithuba lokushintsha ukubukeka kokupakisha komkhiqizo, kodwa futhi nokwenza kube lula futhi kusebenze, okungathuthukisa kakhulu umkhiqizo uqobo. Kubalulekile ukwakha ukuxhumana ngokomzwelo phakathi kwabathengi nemikhiqizo, futhi abanikazi bomkhiqizo kudingeka batshale imali ekubukekeni kokuboniswa komkhiqizo wabo: ukupakisha akuyona nje into yokukhiqiza umkhiqizo, kodwa futhi kunemisebenzi eyingqayizivele kanye namaphuzu okuthengisa, ngakho-ke ukwenziwa kwe-premiumization kufanele kucatshangelwe ngamathuba amasha okukhula. Isikhwama sephepha
Vikela umkhiqizo wakho ekuhlaselweni
Kusukela ngo-2017 kuya ku-2020, ukulahlekelwa kwemali engenayo yemikhiqizo yombombayi kulinganiselwa ukuthi kuzokwenyuka kufike ku-50%. Ngokwezibalo, lokho kungamaRandi ayizigidigidi ezingama-600 eminyakeni emithathu nje kuphela. Ngakho-ke, kudingeka imali enkulu yokutshalwa kwezimali kanye nobuchwepheshe ekulweni nokukhwabanisa. Njengohlelo olusha lwebhakhodi oluphrinta ngokushesha nangokungabizi kakhulu kunebhakhodi evamile kanye nobuchwepheshe bokulandelela obushintshayo. Ukupakishwa kokudla
Sekuvele kunobuchwepheshe nemibono eminingi esendleleni uma kukhulunywa ngobuchwepheshe bokulwa nokukhwabanisa, futhi kukhona imboni eyodwa okungenzeka izuze kakhulu kulezi zinto ezintsha: imboni yezokwelapha. Uyinki ohlakaniphile kanye ne-elekthronikhi ephrintiwe kungashintsha kakhulu ukupakisha kwemithi. Ukupakisha okuhlakaniphile kungathuthukisa nokunakekelwa kweziguli kanye nokuphepha. Olunye ubuchwepheshe bokupakisha obuzayo ukulebula ngentambo, okungasetshenziswa futhi yimboni yezokwelapha ukwandisa ukuqashelwa komkhiqizo kanye nokwethembeka kwamakhasimende. I-Baseballibhokisi lesivalo
Imboni yokupakisha ivame ukuba luhlaza
Ukunciphisa umthelela wokunyathelisa emvelweni akugcini nje ngokuhle ebhizinisini, kodwa futhi kuyadingeka ukuheha nokugcina amakhasimende. Lokhu kubaluleke kakhulu embonini yokupakisha, njengoba ukupakisha nezinto ezikhethekile kubonakala ngqo kubathengi. Ukupakisha ukudla kwezilwane ezifuywayo
Sekuvele kunemibono eminingi emihle eqhubekayo, njengokupakisha okutshalwe endaweni ethile, ukupakisha okubonakalayo noma ubuchwepheshe obusha bokuphrinta be-3D. Izindlela eziyinhloko zomkhakha wokupakisha yilezi: ukunciphisa umthombo, ukushintsha ifomu lokupakisha, ukusebenzisa izinto eziluhlaza, ukuphinda usebenzise futhi usebenzise kabusha.Ibhokisi lokuthumela iposi
Isikhathi sokuthunyelwe: Disemba 14-2022
