Ngexesha apho ukupakishwa kokutya kugxininisa ngakumbi "inqanaba lembonakalo" kunye nokukhuselwa kwendalo, imivalo yetshokholethi yekhowa, njengedayithi yokuyila kakhulu nethandwayo, nayo ibeke phambili iimfuno eziphezulu zeebhokisi zokupakisha. Ibhokisi yokupakisha eyilwe kakuhle kwaye esebenza ngokupheleleyo yeebha zetshokholethi yekhowa ayinakunyusela kuphela ixabiso lebhrendi kodwa ibambe iliso lokuqala labathengi. Eli nqaku liza kukukhokela ukuba uqonde nzulu indlela yokwenza ibhokisi yokupakisha yetshokholethi eyenzelwe umntu kwaye iyasebenza ukusuka kwimilinganiselo emininzi efana nemathiriyeli, imilo, ukusebenza, ukuprinta kunye nokukhuselwa kwendalo.
Ukukhetha izinto eziphathekayo zeUkupakishwa kwebha yetshokholethi yekhowa: Izinto ezahlukeneyo zidala ukuthungwa okutyebileyo
Into yokuqala yokupakisha yimpahla. Izixhobo ezahlukeneyo zigqiba ukubamba, inkangeleko kunye namava omsebenzisi wepakethe. Izinto ezintathu eziqhelekileyo zeUkupakishwa kwebha yetshokholethi yekhowaokwangoku ziquka:
Ibhokisi yephepha: Yenye yezona zinto zidumileyo zokupakisha. Ikhaphukhaphu, kulula ukuyiqulunqa, ilungele ukuprintwa, kwaye ineempawu ezintle zokhuseleko lokusingqongileyo. Ilungele ngokukhethekileyo iibrendi ezikhuthaza iikhonsepthi ezizinzileyo. Iibhokisi zamaphepha zikwalula ukwenziwa kwizakhiwo zokuyila, ezifana nesitayile sedrowa okanye iintlobo zeebhokisi ezisongekayo, ukuhlangabezana neemfuno zomntu.
Ibhokisi yeplastiki: Ifanelekile kwiimeko apho i-chocolate bar ngokwayo ifuna ukuboniswa. Izinto ezibonakalayo ezibonakalayo zingabonisa ngokucacileyo ukubonakala okuyingqayizivele kwebha ye-chocolate ye-mushroom kwaye inomdla onamandla. Iibhokisi zeplastiki zidla ngokusetyenziselwa ukuboniswa kwiivenkile ezinkulu okanye ukuthengiswa kwiivenkile eziluncedo, kugxininisa impembelelo ebonakalayo kunye nokuqina kweemveliso.
Ibhokisi yentsimbi: Ifanele iibhokisi zesipho okanye umthendeleko olinganiselweyo, inomsebenzi ophezulu wokugcinwa kobushushu kunye nexabiso lokuqokelela. Umphezulu webhokisi yentsimbi unokuphucula ibakala ngokubanzi ngokusebenzisa iinkqubo ezifana ne-stamping eshushu kunye ne-embossing, okwenza ukuba ifaneleke ngokukodwa kwi-high-end market positioning.
Uyilo lwembonakalo yeUkupakishwa kwebha yetshokholethi yekhowa: indibaniselwano ekrelekrele yokuma, umbala kunye nepateni
Kuyilo lokupakisha, izinto ezibonakalayo zimisela umbono wokuqala wabathengi. Uyilo lwembonakalo yeUkupakishwa kwebha yetshokholethi yekhowakufuneka isondele kangangoko kwiimpawu zemveliso, ngelixa ukwandisa umdla wayo kunye nokuqatshelwa.
Ubume bebhokisi: Ubukhulu becala luxande okanye isikwere, luququzelela ulungelelwaniso oluthe tye okanye oluthe nkqo lweebha zetshokolethi. Ungazama nokupakisha okumise okwemilo engaqhelekanga, okufana necylindrical okanye iibhokisi ezimilise okwekhowa, ukuphucula umxholo wemveliso.·
Uyilo lwepateni: Inokubandakanya imizobo emnandi yekhowa, iziphumo eziqukuqelayo zetshokholethi, ihlathi okanye iintsomi, ukwenza ukupakishwa kufane nomntwana kwaye kucingelwe, kwaye ithandwa kakhulu phakathi kwabaselula kunye nemarike yomzali-mtwana.·
Ukusetyenziswa kombala: Uluhlu oluqhelekileyo lwemibala efudumeleyo efana nomdaka, obomvu kunye nomhlophe, oluhambelana nemibala yendalo yetshokholethi kunye namakhowa, ikwadlulisa ithoni eshushu kunye neyokuphilisa yophawu. Xa ugxininisa umoya wefestive, ungasebenzisa kwakhona imibala yefestive ebukhali njengegolide kunye nohlaza.
Uyilo lwefonti: Okubhaliweyo kwipakethe kufuneka kube lula kwaye kucace. Igama lebhrendi kunye nolwazi lwemveliso kufuneka luboniswe ngokubonakalayo ukomeleza ukuqondwa. Ezinye iibrendi nazo ziyakuzama iifonti ezibhalwe ngesandla okanye ezenziwe umntu ukwenza umfanekiso ongenekayo.
Imisebenzi emininzi yeUkupakishwa kwebha yetshokholethi yekhowa: Ayisiyonto yokupakisha kuphela kodwa nesixhobo sokuthengisa
I Ukupakishwa kwebha yetshokholethi yekhowaayisosikhongozeli nje sokubamba imveliso, kodwa yenza imisebenzi emibini yokuthengisa kunye nokusebenza:
Ukukhusela imveliso: Ibhokisi yokupakisha kufuneka ibe nezakhono ezisisiseko zobungqina bomswakama, ukutshatyalaliswa kothuli kunye nokutshatyalaliswa kokuthuthumela ukukhusela i-tshokoleta ukuba yonakaliswe okanye iguqulwe ngexesha lokuthutha. Ngokukodwa ezona zintle zimile okwekhowa zifuna ukhuseleko olukhethekileyo.
Ephathekayo: Uyilo olufanelekileyo lwesakhiwo kufuneka luqinisekise ukuba ukupakishwa kukhaphukhaphu, kulula ukuvuleka kunye nokutywinwa, okubaluleke ngakumbi kwimisebenzi yangaphandle, ukupha izipho ngexesha lemibhiyozo kunye nezinye iimeko zokusetyenziswa.
Ixabiso lokubonisa: Uyilo lwefestile olucacileyo okanye iipateni zemizobo yesiko linokuphucula isiphumo sokubonisa, ukwenza abathengi "bathandane ekuqaleni". Ngoyilo olufanelekileyo kunye neempawu ze-brand, ukupakishwa ngokwayo kuba "ngumthengisi othe cwaka".
Itekhnoloji yoshicilelo lweUkupakishwa kwebha yetshokholethi yekhowaes: Iinkcukacha zimisela umgangatho
Ingaba ibhokisi yokupakisha iyingcali kwaye iphezulu okanye ayikho, umgangatho wokuprinta uyikhonkco eliphambili. Iindlela zoshicilelo eziqhelekileyo zeUkupakishwa kwebha yetshokholethi yekhowaziquka:
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Ukuprintwa kwe-Offset: Ifanelekile kwimveliso yobuninzi, kunye nokuveliswa kombala ophezulu, ifanelekile kwiipateni ezinzima kunye noyilo lwe-gradient.
Ukuprintwa kwesikrini: Ifanelekile ukugqamisa iziphumo zasekhaya, ezifana ne-LOGO embossing kunye neendlela ezikhethekileyo.
Ukuprintwa kweGravure: Ifanelekile ukupakishwa kweplastiki kwaye ifanelekile kwiimfuno zoyilo ezifuna ulawulo lombala oluchanekileyo.
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Ukongeza, ulwazi oluqhelekileyo kwiibhokisi zokupakisha lubandakanya iinkcazo zemveliso, iitheyibhile zeenyaniso zokutya, imihla yokuphelelwa yisikhathi, iibhakhowudi, njl.
Indlela yokhuseleko lokusingqongileyoUkupakishwa kwebha yetshokholethi yekhowa: Ukupakishwa okuluhlaza kuye kwaba ngumgangatho omtsha
Kwimeko yanamhlanje yokusetyenziswa apho ulwazi lokusingqongileyo lusanda ngokwandayo, ukhuseleko lokusingqongileyo lube yinxalenye ebalulekileyo yoyilo lokupakisha.
Sebenzisa izinto eziguquguqukayo ezifana ne-PLA bioplastic, i-bamboo pulp paper, iphepha lentsalela yommoba, njl., Ukugcina amandla okupakisha ngelixa unciphisa umthwalo kwindalo.
Ukunciphisa ukupakishwa okugqithisileyo: Ngokuyila ngokufanelekileyo isakhiwo, susa izinto ezingafunekiyo ezifana neetreyi zangaphakathi kunye neepads zokucoca, kwaye ufezekise ingcamango yokupakisha elula.
Inokuphinda isetyenziswe kwaye isebenziseke kwakhona: Yila iibhokisi zokupakisha ezinemisebenzi yokugcina ukunika ipakethelo ixabiso lesibini lokusetyenziswa, elifana nokuyijika ibe yibhokisi yokugcina izinto ezincinci, ngaloo ndlela iphucula ukuthandeka kwebhrendi.
Indlela yabathengi yeUkupakishwa kwebha yetshokholethi yekhowa: Ukusukela kathathu kokuyila, ukusebenza kunye nokhuseleko lokusingqongileyo
Abathengi banamhlanje bahlawula ingqalelo ngakumbi nangakumbi "kwinqanaba lokubonakala" kunye "noluvo loxanduva" lokupakisha xa ukhetha iimveliso. Ngokukodwa isizukulwana esincinci, bazimisele ngakumbi ukuhlawula ukupakishwa kokudala kunye neengcamango zokukhusela indalo.
Ukupakishwa okulungiselelwe wena: okufana noshicilelo oluqingqiweyo lomnyhadala, iibhodi zepateni yesiko, uyilo lokupakisha olusebenzisanayo, njl.njl., lunokuphucula ngokufanelekileyo imvakalelo yokuthatha inxaxheba kwabasebenzisi kunye nezinga lokwabelana ngentlalo.
Ugxininiso olulinganayo kukhuseleko kunye nomgangatho: Ukupakishwa akufanele kuthandeke kuphela kodwa kusetyenziswe izinto ezikhuselekileyo zokutya ukuqinisekisa ukuba itshokolethi ayingcoliswanga ngexesha lokupakisha.
Ukukhuselwa kwendalo kuqala: Abathengi batshintshela kwingqikelelo yokusetyenziswa kwekhabhoni ephantsi, kwaye ukupakishwa okuluhlaza kuye kwaba sisalathiso esibalulekileyo kubo xa besenza izigqibo zokuthenga.
Isiphelo: Ukuhambisa ixabiso lemveliso ngokusebenzisamushroom chocolate bar Ukupakishwaiibhokisi kwaye uxelele ibali lebrand kakuhle ngoyilo
Iibhari zetshokolethi yamakhowa ngokwazo zinolonwabo oluphezulu kakhulu kwaye zinomtsalane obonakalayo. Ibhokisi yokupakisha egqwesileyo ayinakukhusela kuphela le fomu iswiti kodwa ikwandise ixabiso lemveliso kwaye yenze nzulu inkumbulo yabathengi. Kuphela ngokuphucula okuqhubekayo ekukhethweni kwezinto eziphathekayo, uyilo olubonakalayo, iikhonsepthi zokukhuselwa kwendalo kunye neenkcukacha zokusebenza ezinokuchukumisa ngokwenene ukupakishwa kokuyila.
Ukuba ujonge iinkonzo zokupakisha itshokolethi yesiko, unokuqalisa ngokuyilayo kunye ne-eco-friendly.Ukupakishwa kwebha yetshokholethi yekhowaukuvula intengiso yemveliso yakho, uzuze inkoliseko kunye nokwakha uphawu lwakho.
Ixesha lokuposa: May-09-2025
