Isikhokelo Esipheleleyo Soyilo Lwekomityi Yephepha: Ukusuka Kwingcamango Ukuya Kumthengi

Ikomityi yakho yekofu ethembekileyo ayisiyonto nje yokuthwala impahla. Yibhodi enkulu elingana nepokotho elandela abathengi bakho. Ikomityi Ecacileyo Lithuba Elilahlekileyo. Uyilo lwekomityi yephepha olusebenzayo luyimveliso yophawu, ubuchule kunye nolwazi lobugcisa.

Uza kuyila uyilo lwakho lwekomityi yephepha ngenkqubo yenyathelo ngenyathelo usebenzisa esi sifundo. Uza kufunda neenzuzo zekomityi eyilwe kakuhle. Ezinye zezihloko ezixutyushwayo ziquka: Uyilo 101, iindlela zokwenza izinto, kunye neempazamo zoyilo eziqhelekileyo.

Ukuya Ngaphaya Kwesikhongozeli: YakhoIndebe yePhephaIndima yoBuchule yoYilo

Uyilo lwekomityi, kwiinkampani ezininzi, lubonakala ngathi yinto encinci. Kodwa ngumsebenzi olungileyo wokuthengisa. Sineshishini loyilo lwekomityi yephepha elisebenzayo ukwenza ishishini lakho likhule kwaye lifumane abathengi abaninzi. Yintlawulo ebuyiselwayo kwintengiso nganye.

Indebe njengoMmeli weBrand

Ngaphambi kokuba umthengi afumane isiselo, sele esela kwikomityi yakho. Uyilo luthetha ngobuwena bophawu lwakho. Uyilo olucocekileyo olucacileyo lunokuthi “oluphezulu nolwanamhlanje.” Uphawu oluphinda lusetyenziswe olongezwe kwikomityi yothuli lunokuthetha “olunobuhlobo nokusingqongileyo.” Ulonwabo Nomandla Ikomityi enemibala ejikajika ngaphakathi. Uyilo oluhle, lunemarike. Yiyo loo nto kuya kufuneka uqwalasele uphawu lweshishini elingaphantsi.

Ukuphucula amava abathengi

Okokuqala kukuba uyilo yilo oluyenza imveliso ibe ngcono. Ikofu iguqulwa ibe yinto ekhethekileyo kancinci. Linyathelo elincinci nje, kodwa libonisa ukuzinikela kwakho kumgangatho kuzo zonke iinkalo zeshishini. Linefuthe lokudlulisela ixabiso elongezelelweyo kubathengi.

Ukukhuthaza iMidiya yoLuntu kunye neLizwi lomlomo

Ikomityi yephepha eyilwe kakuhle okanye eyohlobo olulodwa iya kuba yimveliso "efumaneka kwi-Instagrammable". Abantu bayavuya ukuthumela iifoto zezinto ezibukeka zintle. Xa befuna ukuthatha umfanekiso wekomityi yakho, bakunika intengiso yasimahla. Olu hlobo lwentengiso yedijithali yindlela onokufikelela ngayo phambi kwamawaka abantu abatsha.

Imigaqo eyi-7 ephambili ye-UnforgettableIndebe yePhephaUyilo

Uyilo oluhle lulandela imithetho ethile. Le mithetho ibaluleke kabini kwinto egobileyo, enemilinganiselo emithathu efana nekomityi. Ungajonga uluhlu loyilo lwekomityi yakho yephepha.

1. Ukungaguquguquki kweBrand yiKumkani

Ikomityi yakho kufuneka ivele ngoko nangoko ngokungathi yeyebhrendi yakho. Sebenzisa ilogo yakho, imibala yebhrendi kunye nefonti. Oku kuvelisa umyalezo oqinileyo webhrendi kuwo onke amaxwebhu akho.

2. Ukufundeka kunye noLawulo

Izinto ezibaluleke kakhulu, njengegama lophawu lwakho, kufuneka zifundeke ngokukhawuleza. Oko kukuthi, sebenzisa ifonti ecacileyo kwaye inombala ochanekileyo. Into yokuqala ebatsala amehlo kukuba abantu bafunda phi ulwazi olubalulekileyo, ngokwengqondo.

3. Ukusetyenziswa koMbala ngobuchule

Imibala ivelisa iimvakalelo. Umzekelo, imibala efudumeleyo efana nobomvu, umdaka njl.njl. inemvakalelo ekhangayo kwaye inokudibanisa izinto ezininzi kuquka ikofu oyithandayo! Uluhlaza okwesibhakabhaka noluhlaza zihlala zinxulunyaniswa nokuphola, into eqhelekileyo kwiindawo ezintsha. Khumbula, umbala ubonakala wahlukile kwiscreen nakwiphepha, i-RGB (isikrini) yahlukile kune-CMYK (iiprinta). Khumbula ukuhlala uyila kwi-CMYK ukuze uprinte.

4. Thelekisa isitayile esibonakalayo nebhrendi yakho

Ingaba uphawu lwakho alunamsebenzi, ludala, lunomtsalane okanye lunobunewunewu? Inkangeleko yoyilo lwakho lwekomityi yephepha kufuneka ibonakalise ubuntu bophawu lwakho. Oku kuqinisekisa umyalezo wokwenene.

5. Ukulula vs. Ukuntsonkotha

Ikomityi ayisiyonto ithe tyaba. Inendawo egobileyo. Kwimeko enjalo, ulwazi oluninzi lunokuvakala luxinene. Kwiimeko ezininzi uyilo olulula nolunesibindi luya kuba nempumelelo ngakumbi! Okuncinci kuya kuba ngaphezulu.

6. Cinga ngePhakheji yonke

Ijongeka njani xa igqunywe ngesiciko ngaphezulu? Ngaba umbala uyahambelana nemikhono yekomityi yakho? Cinga ngemveliso yonke efunyanwa ngumthengi. Ikomityi, isiciko kunye nomkhono kufuneka zonke zisebenze kunye.

7. Uyilo lwe "Instagram Moment"

Gcina ubuncinane into enye enomdla neyahlukileyo. Isenokuba yingcaphuno ehlekisayo, umfanekiso omhle okanye iinkcukacha ezifihlakeleyo. Oko kukhuthaza abathengi ukuba bathathe kwaye babelane ngemifanekiso.

Inyathelo ngenyathelo lakhoIndebe yePhephaIndlela yokusebenza yoYilo

Sisebenzisa amava ethu eminyaka emininzi kwiiprojekthi zokupakisha ezenziwe ngokwezifiso, senze lula inkqubo yoyilo lwekomityi yephepha ibe ngamanyathelo amathathu alula. La manyathelo anceda ekunciphiseni umthwalo ukusuka kwingcamango ukuya kushicilelo.

Isigaba 1: Isicwangciso kunye nokuQondwa

1. Chaza Injongo Yakho: Okokuqala, gqiba ngento ofuna indebe iyifezekise. Ngaba yenzelwe ukwazisa ngokubanzi uphawu, ukukhuthazwa kwexesha elithile, okanye umsitho okhethekileyo? Injongo ecacileyo ikhokela ukhetho lwakho loyilo.
2. Qokelela Ugqozi: Jonga oko kwenziwa zezinye iimpawu. Qokelela imizekelo yoyilo oluthandayo. Oku kukunceda ubone iindlela ezithandwayo kwaye ufumane indlela yakho eyahlukileyo.
3. Zoba Iingcamango Zokuqala: Musa ukuqala kwikhompyutha. Sebenzisa ipeni nephepha ukuzoba iingcamango ezingacacanga. Le yeyona ndlela ikhawulezayo yokuhlola iindlela ezahlukeneyo zoyilo ngaphandle kokunamathela kwiinkcukacha ezincinci.
4. Fumana itemplate yeDieline echanekileyo: Iprinta yakho iya kukunika itemplate ethe tyaba, egobileyo ebizwa ngokuba yidieline. Le yimilo kunye nobukhulu obuchanekileyo bendawo eprintwayo yekomityi yakho. Ukusebenzisa oku kubalulekile.
5. Seta ifayile yakho kwiSoftware yobungcali: Sebenzisa inkqubo efana ne-Adobe Illustrator. Le software isebenza kakuhle ngemizobo yevektha kunye noyilo oluchanekileyo olufunekayo kuyilo lwekomityi yephepha esemgangathweni.
6. Beka uyilo lwakho: Beka ilogo yakho, umbhalo, kunye nezinye izinto kwitemplate ye-dieline. Nika ingqalelo ebukhali kwigophe kunye nendawo yomthungo.
7. Yenza iMockup ye-3D: Uninzi lwesoftware yoyilo okanye izixhobo ezikwi-intanethi zikuvumela ukuba ubone imbonakalo yangaphambili ye-3D yoyilo lwakho oluthe tyaba. Oku kukunceda ukuba ujonge naziphi na iindawo ezingaqhelekanga okanye iimpazamo ngaphambi kokuba uprinte.
8. Guqula iiFonti zibe zii-Outlines: Eli nyathelo liguqula umbhalo wakho ube yimo, ngoko ke akukho ngxaki zefonti kwiprinta. Kwakhona, qiniseka ukuba yonke imifanekiso ifakwe kwifayile.
9. Qinisekisa ukuba iFayile ikwimo yoMbala ye-CMYK: Njengoko kukhankanyiwe, ushicilelo lusebenzisa iprofayili yombala ye-CMYK (Cyan, Magenta, Mthubi, Mnyama). Guqula ifayile yakho ukuqinisekisa ukuba imibala ichanekile.
10. Thumela iPDF eLungele ukuPrintwa: Gcina ifayile yakho yokugqibela njengePDF esemgangathweni ophezulu, ulandela imithetho ethile yeprinta yakho. Le yifayile oza kuyithumela ukuze yenziwe.
11. Ingqwalasela Eqhelekileyo Yemingxunya: Kuphephe ukusebenzisa imifanekiso enesisombululo esiphantsi, kuba iya kubonakala ingacacanga xa iprintiwe. Kwakhona, jonga kabini ukuba akukho mbhalo okanye iilogo ezibalulekileyo ezibekwe ngqo kumthungo, apho zinokunqunyulwa khona.

Isigaba sesi-2: Uyilo loBugcisa kunye nokuSebenza

Isigaba sesi-3: Ngaphambi kokuCinezela nokuGqibezela

Ukuhamba kwiMiqathango yoBugcisa: Iingcebiso zobuGcisa zoMsebenzi woBugcisa oLungele ukuPrintwa

Ukuyila ikomityi yephepha elungele ukuprintwa kufuna ukuqwalaselwa kwemithetho ethile yobugcisa. Ukuyilungisa kuyakunceda ukukhusele kwiimpazamo ezibizayo zokuprinta.

Ukuqonda "i-Warp"

Uyilo oluthe tyaba luyasolulwa kwaye lugobile njengoko lusonga kwikomityi ekhonkrithi. Oku kubizwa ngokuba yi-warping. Njengeengcebiso zoyilo oluyingcali zeenkcukacha zekomityi ethambileyo, ezi zinokuba ziimilo ezilula eziquka isikwere kunye nesangqa kodwa ukuba aziyilwanga kwitemplate yazo egobileyo zinokuba zii-ovals ezinde! Kungcono ukusebenzisa i-dielene yeprinta ukuze ukwazi ukubona ukuba ubugcisa bakho buza kubonakala njani ngokwenene.

Ukuhlonipha uMthungo

Kukho umthungo wamaphepha apho wawuncamathiselwe khona kwikomityi nganye yephepha. Musa ukubeka ilogo yakho, umbhalo obalulekileyo okanye iinkcukacha ezintsonkothileyo phezu kwalo mthungo. Ulungelelwaniso lusenokungabonakali lugqibelele, kwaye lunokutshabalalisa umfanekiso woyilo lwakho. Qiniseka ukuba ushiya ubuncinane i-intshi enye kumacala omabini ale ndawo.

Isisombululo kunye neendidi zeefayile

Kuzo zonke iifoto okanye imifanekiso yesikrini efana neejeli zemibala kunye nemida, kufuneka ibe yi-300 DPI (amachaphaza nge-intshi). Oku kuhambelana nokusetyenziswa kobugcisa beVector kwiilogo, umbhalo kunye nemizobo elula. Iifayile zeVector (. AI,. EPS,. SVG) zinokutshintshwa ubungakanani bazo naziphi na ngaphandle kokulahlekelwa ngumgangatho.

Udonga olunye vs. Udonga oluphindwe kabini

I-single enodonga olunye yenziwe ngephepha elinye, ukuze isetyenziswe neziselo ezibandayo. Iikomityi ezinodonga oluphindwe kabini zinelinye ilaphu ngaphandle, lokukhusela ubushushu elizenza zilungele iziselo ezishushu ezingenasikhewu. Isigqibo sichaphazela umsebenzi kunye noyilo lwetemplate njengoko kuchaziwe ngabanye babathengisi beekomityi ezenziwe ngokwezifiso. Iprinta yakho iya kukunika itemplate efanelekileyo yohlobo lwakho lweekomityi.

Apho Ungafumana khona Iimbasa EziphumeleleyoIndebe yePhepha Uyilo oluphefumlelweyo

Ngaba uziva ubambekile? Ugqozi oluncinci lunokukwenza ucinge kwaye lukubonise into enokwenzeka ngoyilo lwekomityi yephepha.

• Iigalari zoYilo eziHleliweyo:I-Behance kunye nePinterest zonke zinemizobo enobuchule obumangalisayo enokukhethwa. Khangela "uyilo lwekomityi yephepha" kwaye uza kubona umsebenzi wabayili kwihlabathi liphela. I-Instagram ikwangumgodi wegolide, xa sithetha ngokubonakalayo.
• Iibhlog zoYilo lokuPakisha:Kukho iiblogi ezimbalwa ezizinikeleyo ezibonisa kuphela ukupakisha. IiNdebe zePhepha zoBuchule kwihlabathi liphela zinoyilo oluhle kakhulu lwekomityi yephepha. Zihlala zibonisa ezinye zezona komityi zephepha zobuchule ezilungileyo onokuzifumana, oko kuthetha ukuba oku kunokukunika ugqozi lwengcinga yakho elandelayo.
• Indawo Yakho Yekofu Yasekuhlaleni:Qaphela iikomityi osele uzibona yonke imihla. Jonga ukuba iikhefi zasekuhlaleni kunye neevenkile ezinkulu zenza ntoni. Olu luphando olumangalisayo lwehlabathi lokwenyani kwiprojekthi yakho.

Isiphelo: Jika YakhoIndebe yePhephakwiAsethi yakho yeNtengiso eBalaseleyo

Akukho ndleko kuyilo lwekomityi yephepha olucwangcisiweyo kakuhle. Sisixhobo sokuthengisa esiluncedo kakhulu. Sinceda ekwakheni uphawu lwakho, sivuyisa abathengi bakho kwaye sivelisa ukubonwa simahla yonke imihla.

At Ibhokisi yePhepha eFuliter, sizibonele ngawakho amehlo indlela uyilo lwekomityi yephepha olucwangcisiweyo olunokuphakamisa ngayo uphawu. Ukuba ukulungele ukwenza uyilo olubalaseleyo, jonga isisombululo esenziwe ngokwezifisolinyathelo elilandelayo elifanelekileyo lokuzisa umbono wakho ebomini.

Imibuzo Ebuzwa Rhoqo (FAQ) malungaIndebe yePhephaUyilo

Yeyiphi isoftware efanelekileyoindebe yephephauyilo?

Kuya kufuneka usebenzise inkqubo yobungcali esekelwe kwivektha ehambelana nolu hlobo lwefayile njengomzekelo iAdobe Illustrator. Ikwasebenza kakuhle ngeelogo kunye nombhalo. Ikwalula ukuphathwa kweetemplate zeprinta ezigobileyo, okanye iidielini, ezifunekayo ekwenzeni.

Yintoni umahluko phakathi kwekomityi yodonga olunye kunye nekomityi yodonga oluphindwe kabini?

Iikomityi zodonga olunye zenziwe ngomaleko omnye wephepha kwaye zenzelwe ukusetyenziswa neziselo ezibandayo. Iikomityi zodonga ezimbini zilusu lwesibini kunekomityi. Olu maleko luyi-insulation eyaneleyo kwiikomityi ezishushu, kwaye luhlala lususa imfuneko "yejakethi" yekhadibhodi.

Ndingaqinisekisa njani ukuba ilogo yam ayijijekanga kwikomityi yokugqibela?

Ungaze ulibale ukusebenzisa idayili egobileyo yenkonzo yakho yokuprinta. Xa ubeka uyilo lwakho kule template, imilo egobileyo yekomityi iyathathelwa ingqalelo. Ungabona nezinto ngelixa usebenza ngesixhobo sokulinganisa se-3D, enye indlela yokukwenza ngobuchule ukhangela ukugqwetheka ngaphambi kokuba ufikelele kushicilelo.

Ndingayisebenzisa ifoto enemibala epheleleyo kwifoto yamindebe yephephauyilo?

Ewe, unako. Ngaphandle kokuba kufuneka ibe yifoto enesisombululo esiphezulu kakhulu. Kufuneka ibe yi-300 DPI yobukhulu bokugqibela xa iprintiwe. Kufuneka iguqulwe ibe yimowudi yombala we-CMYK ukuze, xa iprintiwe, imibala yayo ibonakale ngathi ifanele ukuba njalo.

Yeyiphi ifomathi yefayile edla ngokufunwa ziiprinta kwiindebe yephephauyilo?

Uninzi lweeprinta lufuna ifayile yePDF ekulungele ukuprintwa. Ubugcisa bokuqala kufuneka benziwe kwifomathi yevektha (.AI okanye .EPS). Kwifayile yokugqibela, yonke itekisi kufuneka iguqulwe ibe ziinkcazo kwaye yonke imifanekiso kufuneka ifakwe. Soloko ujonga iimfuno zeprinta yakho ethile.