Qonda iindlela zokupakishwa kokutya neziselo

Qonda iindlela zokupakishwa kokutya neziselo
I-Smurfit-Kappa inomdla wokuqalisa izisombululo zokupakisha ezintsha, ezisemgangathweni, nezenzelwe wena ezinceda iimpawu ukuba zitsale abathengi abafanelekileyo kwaye zibonakale kwiishelufu ezixineneyo kunye nezikrini. Eli qela liyaqonda isidingo sokusebenzisa ulwazi malunga neendlela ezisetyenziswa kushishino lokutya neziselo olukhuphisanayo kakhulu ukuze kubonelelwe abathengi ngepakeji engapheleli nje ekubenzeni bahluke kwaye idale amava amahle kubathengi, kodwa ikwaphucula uphawu lwabo kwaye iqinisekise ukuthembeka komthengi.ibhokisi yetshokholethi

Namhlanje, nokuba luphawu olukhulu okanye lishishini elincinci elichumayo, ukupakisha ukutya neziselo akufuneki kugcine umgangatho kwaye kunike umtsalane obonakalayo kuphela, kodwa kufuneka kukwanike ibali elinomdla lokuzinza, iindlela zokwenza ngokwezifiso kwaye, xa kufanelekile, kubonise iingenelo zempilo kwaye kunike ulwazi oluqondakala lula. ISmurfit-Kappa iphande ngeendlela zamva nje zokupakisha ukutya neziselo kwaye yenze olu qokelelo lwezinto ekufuneka uzazi ngo-2023 nangaphaya.ibhokisi yokupakisha

Okukhona kulula, kokukhona kungcono

Ukupakisha yeyona nto iphambili kushishino lokutya neziselo. Ngokophando lwe-Ipsos, ama-72% abathengi aphenjelelwa kukupakisha imveliso. Unxibelelwano olulula kodwa olunamandla lwemveliso, oluncitshiswe kwiindawo zokuthengisa ezibalulekileyo, lubalulekile ekunxibelelaneni nabathengi abaxinezelekileyo nabangenaluvelwano.ibhokisi yekhekhe

Njengoko iindleko zokuphila zinyuka, abathengi bafuna ukufumana iimveliso ezihlangabezana neemfuno zabo kwaye bonge imali ngokulula. Njengoko iindleko zamandla zisephezulu, abathengi baya kufuna iimveliso "ezisebenzisa amandla kakuhle" ukuze bonge imali. Ngokwengxelo yeMintel, ulwazi malunga nokupakisha luya kugxininisa ngakumbi iindlela zokupheka ezisebenzisa amandla kakuhle.ibhokisi yedizethi

Iimpawu ezinika iingcebiso ezikwiphakheji malunga nendlela yokusebenzisa amandla amancinci xa ugcina okanye ulungisa ukutya ziya kufunwa. Oku akupheleli nje ekusindiseni imali kubathengi, kodwa kuyabaqinisekisa ukuba uphawu luzimisele ukunceda okusingqongileyo kunye nokukhathalela abathengi babo.ibhokisi elimnandi

Abathengi baya kutsaleleka kwiimveliso ezigxininisa indlela imveliso ehambelana ngayo nezinto eziza kuqala kubo (umz., ulwalamano nokusingqongileyo), kunye neenzuzo ezikhethekileyo abanokuzibonelela. Ukupakisha imveliso ngoyilo olucocekileyo nolwazi oluncinci kuya kugqama phakathi kwabathengi abavakalelwa kukuba ulwazi oluninzi lunokwenza ukukhetha kube nzima ngakumbi. Ibhokisi yesipho ye-macaron

I-Smurfit-Kappa inceda abathengi ukuba bavavanye ukupakisha kwabo ngenkonzo entsha yokuthengisa ngokuthengisa yeShelfSmart eyenzelwe ukubonelela ngokupakisha okunokwandiswa, okulungele umngcipheko, kwaye iZiko lamava layo linceda abathengi ukuba bafumane ulwazi oluxabisekileyo, lunceda ekunciphiseni umngcipheko, lonyuse intengiso, kwaye linciphise iindleko ngokuqonda ukuba kutheni iimveliso zabo zisenokungabi zithengiswa.ibhokisi yesipho sekhukhi

Iimpawu ziza kuhambisa amabali malunga nemvelaphi yeemveliso zazo, imbali yazo, kunye nokusetyenziswa kwazo ukusuka ekupakisheni ukuya kwimidiya yoluntu, iiwebhusayithi, kunye nezinye iindlela zokuthengisa. Njengoko uqoqosho lubuyela kwimeko yesiqhelo kwiminyaka embalwa ezayo, imfuno yabathengi yamaxabiso aphantsi iya kuncipha ngo-2022-2023. Ukupakisha kunokutshintsha imiyalezo yokonga iindleko kunezinye izibonelelo abathengi abazikhathaleleyo, kubandakanya ukuguquguquka kwemveliso kunye namabango okusingqongileyo okanye okuziphatha. Ibhokisi yeRamadan

Amashishini amancinci namakhulu kufuneka aqinisekise ukuba ukupakisha ukutya neziselo kugxile kwizithako zendalo kunye neenzuzo eziphambili zempilo ngo-2023. Nangona ukunyuka kwamaxabiso kuphezulu, abathengi bakwabeka phambili iimpawu ezibonelela ngezibonelelo zempilo kunye nezithako zendalo kunamaxabiso aphantsi ukubonisa ukuba imveliso ifanelekile na imali yayo. Enye yeziphumo ezihlala ixesha elide zobhubhane we-COVID-19 ibingumnqweno wehlabathi weemveliso ezixhasa ubomi obusempilweni. ibhokisi yokupakisha

Abathengi bafuna isiqinisekiso solwazi oluthembekileyo lokuba iimpawu zinokuxhasa amabango abo. Ukutya kunye nokupakishwa kweziselo okubonisa oku kugcina ukuthembana kwaye kwakha ukuthembeka kweempawu.

Uzinzo

Ukupakisha okuzinzileyo kuyanda kwihlabathi liphela. Njengoko abantu abangama-85% bekhetha iimpawu ngokusekelwe kwiinkxalabo zabo malunga notshintsho lwemozulu kunye nokusingqongileyo (ngokutsho kophando lwe-Ipsos), ukuzinza kuya kuba yinto 'eyimfuneko' yokupakisha.

Eqaphela le ndlela ibalulekileyo, iSmurfit-Kappa iyazingca ngokuba ngomnye wabathengisi abaphambili kwihlabathi jikelele bokupakisha okuzinzileyo, ikholelwa ukuba ukupakisha amaphepha kunokuba yenye yezisombululo kwimingeni ejongene neplanethi, kwaye ngeemveliso ezintsha eziveliswa ngokuzinzileyo zivuseleleka ngokupheleleyo, zinokuphinda zisetyenziswe kwaye zibole.ibhokisi yelekese

I-Smurfit-Kappa isebenzisana ngokusondeleyo nabathengisi kunye nabathengi ukuyila uzinzo kuyo yonke ifayibha eneziphumo ezimangalisayo. Kuqikelelwa ukuba iimpawu kuya kufuneka ziqhubele phambili i-ajenda yozinzo kunye notshintsho lwabathengi, kungekhona ukulinda abathengi. Abathengi baxhalabile ngakumbi ngezinto ezisetyenziswa ziinkampani, iindlela abazithenga ngazo, kunye nokuba ukupakisha kwabo kuyaphinda kusetyenziswe kwaye kunobuhlobo nokusingqongileyo. Ibhokisi yesushi

Amashishini asebenzisa "ukuhlamba izityalo" ukukhuthaza iimpawu zawo nokukhohlisa abathengi ngokusebenzisa upapasho olungenasihlahla, okwenza abathengi bakholelwe ukuba iimveliso zamashishini zinobuhlobo nokusingqongileyo. Oku kuya kukhokelela ekubeni abathengi balahlekelwe yintembelo kwezi mpawu. Yingakho kubalulekile ukuba iinkampani zixhase amabango azo okugcina izinto zizinzile ngeziphumo ezithembekileyo nezicacileyo zokugcinwa kwezinto zizinzile.

yenza kube ngokwakho

Imfuno yokupakisha eyenzelwe wena ikhula ngokukhawuleza. I-Future Market Insights iqikelela ukuba eli shishini liza kuphinda kabini ixabiso kwiminyaka elishumi ezayo. Ishishini lokutya nelesiselo liza kudlala indima ebalulekileyo kwixesha elizayo lokupakisha eyenzelwe wena, ingakumbi xa kufikwa kwi-gifting.cigar box

Abavelisi basebenzisa ukupakisha okwenzelwe wena rhoqo ukuphucula indlela abathengi ababona ngayo uphawu lwabo kunye nokwandisa ukusebenzisana kwabathengi, ingakumbi kwiinkampani ezintsha ezisandula ukuqala uhambo lwabathengi. Ukwenza ngokwezifiso kuhambelana nokwabelana ngezentlalo. Abathengi banamathuba amaninzi okwabelana ngeemveliso zabo ezipakishwe ngokwezifiso okanye bazibonise kwiindlela zabo zeendaba zoluntu, nto leyo enceda ukwandisa ulwazi lophawu.

Indlela yokuphucula ukupakisha kwakho ngo-2023

Njengengcali yokupakisha, iSmurfit-Kappa iqhuba utshintsho lwamva nje olunomdla ekupakisheni. Imiyalezo elula, iingenelo ezikwipakethi, uzinzo kunye nokwenza ngokwezifiso kuya kuba zizinto ezibalulekileyo ekupakisheni ukutya neziselo ngo-2023. Ukusuka kwiinkampani ezincinci ukuya kwiimveliso ezisele zikho, iSchmurf Kappa isebenzisa amava ayo kunye nezisombululo zokupakisha ezilungele injongo ethile, uzinzo luphambili ekuncedeni abathengi bahluke kwaye baphucule amava abathengi.

I-Smurfit-Kappa inceda iimpawu ukuba ziphuhlise ukupakisha okuthengiswayo yonke imihla okungqinwe ukuba kunyusa intengiso ngokukhawuleza nangendlela engabizi kakhulu, kukunika inzuzo ephezulu yophawu apho kubaluleke khona - kwindawo yokuthenga. Njengomnye wabathengisi abaphambili bokupakisha ukutya neziselo okuzinzileyo, i-Smurfit-Kappa izibophelele ekudaleni iipakeji ezingasebenzisi kuphela iimveliso kunye neenkqubo ezinempembelelo yokwenyani kubathengi nakwicandelo lexabiso liphela - zikwaxhasa iplanethi enempilo.ibhokisi yekhekhe