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Six key trends in the packaging market

Six key trends in the packaging market

The Evolution of Digital Technology

Digital printing is creating further opportunities by increasing brand attention through the use of local, personal and even emotional dimensions.201 6 will be an important turning point for digital packaging printing, such as brands taking advantage of limited editions, personalization and economized speed to bring products to market quickly.cookie boxes bulk

The perfect presentation of goods

More and more packaging claims are competing to attract the attention of consumers, yet consumers do not offer good solutions for what they really want to buy or what they desperately need. Consumers want more practical information in the products they buy to help them make the right purchasing decisions. Therefore, cookies gift box in the future, detailed label information and clear product settings on the package will be a major development direction.hot box cookie

Desert / candy / sweets / confectionery / date packaging box

Packaging flexibility

Flexible packaging products (especially small bags) is no longer considered a compromise, but exactly when packaging design becomes no novelty, no style it? Truly innovative brands are seeking a new generation of rigid/flexible hybrid packaging design style with strong shelf presence as well as environmental benefits features.nut gift box

It’s not just about “green packaging”

Despite the best efforts of brands, the benefits of packaging recycling are far from reaching their full potential. Looking ahead, when the price of a product equals the quality of the product, more and more consumers will turn to products with ecological and alternative use features. the biscuit box This is why brands cannot ignore this issue when developing their brand positioning and marketing strategies.candy boxs

Desert / candy / sweets / confectionery / date packaging box

Packaging specifications

Brands must offer a wide range of packaging sizes to help consumers choose the right size product for each occasion, which will help reduce the growing lack of brand loyalty.the sushi box

Packaging traceability

Today’s advanced science and technology is widely used in the field of packaging products, such as Near Field Communication (NFC) and Bluetooth Low Energy (BLE) and other technologies. Brands today are increasingly adopting innovative ways to win the hearts and minds of consumers.cake boxes

Digital printing plays an important role in creating a “great” personal experience, enhancing brand transparency with clear label information, and building buyer confidence. lunch box And with eco-responsible packaging products raising social awareness, the next – generation of hybrid packaging products must not only provide strong shelf presence functionality and environmental benefits, but also meet the changing needs of consumers for different occasions, while supporting “mobile traceability” packaging applications.sandwich box

Sushi box


Post time: Jun-27-2023
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